Gregory Pecked

 

Woodpecker Demo Film

Client: Archidply Strong Wood laminates

Product Demo Film

Background info:

Gregory the woodpecker is a mean machine. His intuitive talent for being nasty was spotted when he was still a featherless blob of pink flesh, pecking in the air. Later he was funded by Wood Haters Association of the woods. (WHAW) in the pilot project to create a wood destroying machine

Demonstration

VO: our wood-reducing champion will demonstrate his wood destruction skills

A wooden train is placed before him. In 5 seconds the train is saw dust.

VO: He’s also an adept at woodcrafts.

A door is brought to him by 2 pixies. He carves out a message – I hate wood

Gregory gets into his aggressive mode, he destroys every single thing made of wood.

After a phenomenal number of windows, photo frames, tables, chairs etc later, the room is a pile of sawdust, suddenly he's is stuck. His pecks are slow and forced. Then the next thing you know his beak is injured.

Archidply defeats Gregory. The demo ends with the a photo of the bird with his beak stuck to the wood panel framed in a photoframe.